Firestarter Blog

SEO & Digital Marketing Without the Fluff.

Practical strategies for ranking higher, generating more leads, and making your marketing budget work harder. Written by the team that does this work every day.

120+Articles

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15+Years Experience

How to Rank in Local SEO?

Local SEO has been a major emphasis in the small business world for years. The value of having a strong local presence online can be incalculable in certain industries. For a small business owner who...

Skyler Malley · May 21, 2021 · 3 min read

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SEO Strategy

SEO for WordPress Websites

Most SEO professionals will agree, WordPress is the best content management system (CMS) for search engine optimization. Why? Because of...

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Skyler Malley · May 7, 2021 3 min read

SEO Strategy

How important is SEO to the success of my business?

I think we can all agree that getting more leads and more people noticing your brand are good things for...

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Skyler Malley · May 6, 2021 4 min read

SEO Strategy

A Complete Guide to SEO Website Redesign.

Redesigning your website feels exciting. New layout, fresh visuals and smoother navigation. It’s a chance to give your brand a...

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Skyler Malley · Mar 26, 2021 14 min read

SEO Strategy

Search Engine Optimization: The Real Advantages and Disadvantages of SEO

Understanding Search Engine Optimization (SEO) Search engine optimization (SEO) can be a daunting concept for those unfamiliar with it. While...

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Skyler Malley · Jan 26, 2021 10 min read

SEO Strategy

What is SEO and how does it work?

To understand Search Engine Optimization and its purpose, you’ll first need to understand the fundamentals of a Google search. Yes,...

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Skyler Malley · Jan 20, 2021 5 min read

Local SEO & GBP

Local SEO Checklist

Ranking locally on Google is one of the fastest ways to increase traffic and conversions to your website or physical...

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Skyler Malley · Jan 19, 2021 3 min read

Search Engine Optimization

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SEO & Digital Marketing Without the Fluff.