Effective SEO Starts With Properly Optimized Pages.
On-Page SEO tells Google what words and phrases you want to rank for. On-page however, is more than adding keywords to the page content. On-page SEO is strategically placing keywords and synonyms in prominent HTML Tags on your website. Some HTML tags carry more SEO value than others. Title Tags, for example, carry more weight than a list tag. Tags that need to be addressed are Titles, Descriptions, Headings, Lists, paragraphs, alt-text, and others.
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Using HTML tags the way they were supposed to be used will have an added impact on your rankings. Having keywords properly placed within your HTML will tell google what the content is about, what the most important points, and even the thesis. Having Google understand your content is critical to SEO success. We make sure your target keywords are correctly placed throughout your pages.
Keyword Research
Choosing the right keywords is an art. Having the right keyword strategy is critical to SEO success.
TITLE TAGS
Titles tags are considered the most important tag on a page next to the content itself.
HEADING TAGS
Heading tags have a hierarchy from H1 - H6, H1 tags carrying more weight. Headings should have target keywords & synonyms in them.
Content
Strategically placing target keywords in the content on a page without keyword stuffing can play a key role in performance.
Meta Description
Although, not a heavy ranking factor. Meta-Descriptions do impact click-through rates (CTR).
Internal Links
Internal links are links within the content of your website leading to another piece of content on your site. Internal links tell google what pages are most important.