If you own a small business in the Denver metropolitan area, follow these location-specific tips for local SEO. Denver Local SEO For…Learn More
Firestarter SEO is the premier Denver SEO agency. We have established a system revolving around proven and established best practices. We provide a variety of services to help your clients find you first. Ultimately, our marketing services are focused on one thing: Fueling your Results.
SEO is one of the most effective marketing tools available for businesses. It is extremely valuable because it brings pre-qualified leads and customers to your business. Customers are searching for you and your services. You, for example, most likely searched “Denver SEO Company” and look what you found! SEO eliminates the need for all those beautiful in-person sales pitches and who doesn’t love that?
On-site SEO means optimizing the HTML tags so that they are used properly and tell the search crawlers what you want to rank for. Some HTML tags have more prominence and weight than others. We make sure the on-site optimization is done correctly and has the appropriate keyword usage sprinkled throughout the content. All of this provides your users with a friendly experience and search engines the ability to index your site properly.
Localized search is the gateway to online visibility for small and medium businesses who only serve a particular area and is a key component to our Denver SEO efforts. Recently, search engines have moved more towards local search results, opening the doors even further to great opportunities for local businesses everywhere. Businesses can now leverage their location and gain relevant visits and potential customers.
More and more people are performing searches on mobile devices. As the trend continues it is important that your website and SEO are ready. We make sure the website can be viewed properly on a mobile devices. Once the website is ready to be viewed on mobile, we optimize the site for local search, searches centered around a location or area.
Along the lines of having a site ready for mobile and local search, Google has made site speed a ranking factor, although a very minor one, it’s becoming more important for a website to load quickly. Using various plugins and some minor dev fixes we speed up pages slowing your website down.
As technology advances, voice search is becoming more and more crucial to a company’s online visibility. Firestarter SEO can help optimize your website to prepare for the increasing shift to voice searches. We do this by ensuring your site is optimized for mobile, using natural search language in your content, and focusing on keywords with the right user intent.
Creating content on a regular basis can be tedious and demanding, Firestarter has an advanced copywriting team with education majors in public relations and communications that offload this for you. They each have years of experience in writing quality content for websites and blogs. Their creative minds allow for successful writing in many industries from technology, plastic surgery, insurance, and more! So no matter your industry we can help you write successful, quality content.
Link building has become increasingly more difficult with Google updates like Penguin. As link building becomes more intricate, it becomes even more imperative that you have an SEO company that understands how to build long-lasting links and useful content. Our link building strategies help clients build clean and natural link profiles, allowing their websites to remain relevant and authoritative to search engines.
Conversion Rate Optimization (CRO) is the process of increasing the percentage of site visitors who perform your call to action(s). Basic CRO is making sure you have a phone number at the top of your page and a form prominently placed. Beyond the basics, we implement website eye-tracking or screen recording to get an understanding of how a visitor engages with your site. Based on that data CRO gets more in-depth as we A/B content, colors, image, etc…
Fueling your results is the core of what has driven us to create the most effective framework possible for SEO success. By focusing on marketing efforts we know work, our system is time-tested and proven throughout a wide variety of industries. It has allowed us to master principles we can then customize to your goals and
business as a whole.
We understand your website is as unique as your business. Our framework allows us to customize our approach to meet your specific needs. No two campaigns are identical, but they are driven by core principles that have proven to generate results: Technical SEO, On-Site SEO, Content, and Link Building.
Knowing where your site has been and what marketing tactics have been previously used, gives us the details needed to create a new blueprint that will produce real results. We explore your website’s content and link profile in depth, enabling us to know what actions to take to improve your website’s online visibility. During this step, we also pinpoint any critical obstructions that may exist.
Based on the information gathered from the audit, we determine a plan of attack to improve your search engine results. Although we use tried and tested SEO methods, every client is unique and requires special attention. Therefore, each SEO plan is uniquely crafted to fit the client’s specific needs. We begin by selecting keywords, phrases, and topics to target and then design a link building strategy around these selections and what the existing link profiles lack.
Now we know where your website has been and where it is going, we begin executing the SEO campaign. We update essential on-site SEO elements, including creating new title tags, meta descriptions, updating or changing site architecture, creating linkable content, interlinking pages, and more, based on what was deemed needed by our audit.
Our link building tactics focus on creating a natural and authoritative link profile. Often this means quality over quantity. Much of our link building efforts are spent on creating unique and useful content and then finding relevant, authoritative websites to place the content on. Your link profile is constantly monitored and tweaked to assure maximum traffic and visibility.
At the end of each month, we build a custom SEO report which outlines rankings, traffic, progress, link building, completed and pending tasks, etc. This serves a two-fold purpose. First, it keeps you informed and aware of what is being done each month. Second, it provides Firestarter an opportunity to revisit our strategy and fine-tune it to ensure the best possible results.
Don’t take our word for it. We’ve earned 4.8 stars on Google and 4.9 stars on Clutch. See what our clients have to say:
“They don’t hesitate to tell me exactly how the process must happen and how long it will take for me to reach my goals.”
“Their level of responsiveness and communication are excellent.”
Not only have we seen an increase in traffic with our businesses, we also appreciate how quick these guys are at responding and helping with different situations. We truly feel like this company “has our back.”
Firestarter takes the time to make sure that you are going to get the best bang for your buck.
As a small business owner having a website that drives business is everything and Firestarter provided that for us!
Honestly, this is probably the best decision we’ve made as a business. – Justin V
Stuck in a competitive market, a small business owner reached out to help grow his business. Firestarter SEO’s framework created fantastic results the client could build around.