Pay Per Click

Paid vs. Organic Traffic: Which is Better for SEO?

When it comes to ranking a website, businesses must choose how to focus their efforts on building traffic, using either pay per click (PPC) campaigns for paid traffic or SEO to build organic traffic or a combination of the two. The right answer for your business depends on a number of factors such as your available budget, […]

Google Adwords Certifications

At Firestarter SEO, we are always striving to find new ways to set our company and services apart from the million other Denver SEO companies out there. Recently, we have had some great achievements reached within the company and are excited to share them with everyone. First, we would like to acknowledge and congratulate Nicole Smith on becoming a Google AdWords certified individual. After putting […]