Searches with local intent are continually increasing, and this trend will only continue. It is essential that businesses are visible when a search with local intent is performed. The businesses appearing in local search are capturing all the traffic for the relevant searches, leaving their competitors in the dust.
Local SEO requires a unique approach in order to produce results. Having helped countless small businesses succeed on a local level, our framework allows us to customize our SEO marketing strategy in order to meet the needs of your growing business.
A successful local SEO campaign should focus on one thing: results. From Google Business visibility to location-based target keywords, our approach will help take your business to the next level.
Local search is when a search is performed with the intent of finding a local business or service. The user is seeking a business in their geographical area, such as “Denver.” The results displayed are connected to the Google Business Profile page.
Searches with local intent are continually increasing, and this SEO trend will only continue. It is essential that businesses are visible whenever a search with local intent is performed. The businesses appearing in local search capture all of the search traffic, leaving minimal traffic for their competitors.
Here are Firestarter’s local SEO services. Our local services start at $800/month and are the best in the SEO marketing business.
Ensuring that search engines understand your website is vital to promoting your products and services. When focusing on local search, search engines must understand your location and the area you serve. Local Schema Mark-up Name, Address, Phone Number (NAP), and Local Keyword Optimization are just a few of the SEO marketing tools we use to help with local search.
Why This Matters
In 2019, Google was the dominant search engine, holding over 75% of all global desktop search traffic.*
Search favors local listings, so being found in local results is more important than ever. The local listings are powered by a combination of your website and your Google Business Profile listing. In order to assist with being found locally, our marketing team can help you claim your Google Business listing, optimize your Google Business Profile, and facilitate your digital reviews.
Why This Matters
According to 57% of marketing professionals, on-page content development is considered the most effective SEO tactic.*
There are countless local profile pages and websites. Search engines are responsible for sifting through this data, but they don’t always match up different sites and profiles correctly. Our SEO marketing and website design team ensures your company can be found by making sure NAP and other data match your website and Google Business page. Then, we distribute and sync your NAP with hundreds of local profiles. With our SEO marketing team’s expert help, you can claim other local business listings and sync NAP across local profiles.
Why This Matters
Over the past two years, “Where to buy” and “near me” mobile queries have grown by 200%.*
Citations are a key ingredient in local rankings. Citations are basically mentions of your business on NAP and other websites. We build industry-related citations, so you can achieve hundreds of relevant citations over time.
Why This Matters
According to data gathered in 2019, 52% of online traffic occurs from mobile users, while 45% originates from desktop searches.*
A core component of SEO marketing is link building. We look for websites related to your business and seek opportunities to earn links from those sites to yours.
Why This Matters
For every second that your website takes to load, your conversion rate drops by 12%.*
Understanding data reporting and creating action plans is how websites progress in the rankings. We show how we’re growing your site through a series of monthly reports we send you, such as a ranking report, traffic report, and leads report.
Why This Matters
Adding updates, new content, and republishing past blogs can increase a site’s organic traffic by nearly 106%*
Not only have we seen an increase in traffic with our businesses, we also appreciate how quick these guys are at responding and helping with different situations. We truly feel like this company ‘has our back.’
– Anna Parker
“Their level of responsiveness and communication are excellent.”
– OwenOwner Of An Orthodontic Clinic
Firestarter takes the time to make sure that you are going to get the best bang for your buck.
– Justin Vergano
As a small business owner, having a website that drives business is everything and Firestarter provided that for us!
– Chris Maurer
“They don’t hesitate to tell me exactly how the process must happen and how long it will take for me to reach my goals.”
– AsmirOwner of A Hardwood Flooring Company
Fueling your local results is the core of what has driven us to design the most effective framework possible for SEO success. Our SEO marketing system is time-tested. It has been found to be successful throughout locations across the world and within a wide variety of industries. For local visibility, there is simply no one better. Firestarter SEO has generated tens of thousands of leads for local businesses like yours.
We understand your website is as unique as your business. Our framework allows us to customize our approach to meet your specific needs. No two campaigns are identical, but they are driven by core principles that have proven to generate results: technical SEO, on-site SEO, content, and link building.
Our first step in helping you reach your target audience is to identify where you show up on a local level. This discovery helps us identify the most impactful opportunities for ranking your site for the right keywords. We also audit your website, identifying critical errors and missed opportunities that are preventing you from maximizing your visibility.
Based on the information gathered from the audit, we determine a plan of attack to improve your search engine results. Each campaign is as unique as our clients, so we’ll start by identifying impactful keywords that will drive revenue. From there, we will create a link-building strategy around these keywords in order to improve rankings. Finally, we’ll design a plan to optimize your website so that it is easy to crawl and easy to use.
Once the plan has been put in place and we’ve received your approval, it is time to start getting to work and implementing the strategy. We update essential on-site SEO elements, including creating new title tags and meta descriptions. Our team updates or changes the site architecture, creates linkable content, interlinks pages, and more. This entire approach is based on what we deemed necessary during the site audit.
Our link-building tactics focus on boosting your local visibility by creating a natural and authoritative link profile. As a part of this mission, we acquire local listings for your business. These listings play a crucial role in your local presence and will serve as a driving force for your growth.
At the end of each month, we build a custom SEO report that outlines rankings, traffic, leads, and link building. Additionally, we will provide you with 24/7 access to a comprehensive dashboard where you can see your performance in detail. This serves a two-fold purpose. First, it keeps you informed and aware of what is being done each month. Second, it provides Firestarter an opportunity to revisit our strategy and fine-tune it to ensure the best possible results.
Stuck in a competitive market, a small business owner reached out to help grow his business. Firestarter SEO’s framework created fantastic results that the client could build around.
Honestly, this is probably the best decision we’ve made as a business.
– Justin V
By working with the best local SEO companies, you can improve your company’s local ranking and create a full SEO marketing plan. Each company is different, which is why we design customized marketing plans and offer a range of SEO services. You can read through some of our local SEO company reviews to see what it’s like to work with our team.
What It Is
Verify and complete your Google Business Profile.
Benefit
What It Is
Ensure your company’s information is listed correctly across digital directories.
Benefit
What It Is
Design geo-targeted keyword strategies for local businesses.
Benefit
What It Is
Earn backlinks from sources in your local area.
Benefit
What It Is
Encourage positive reviews on Google, your website, and other digital platforms.
Benefit
What It Is
Uses structured data to help search engines better understand your company’s hours, location, and other information.
Benefit
What It Is
Verify and complete your Google Business Profile.
Benefit
What It Is
Ensure your company’s information is listed correctly across digital directories.
Benefit
What It Is
Design geo-targeted keyword strategies for local businesses.
Benefit
What It Is
Earn backlinks from sources in your local area.
Benefit
What It Is
Encourage positive reviews on Google, your website, and other digital platforms.
Benefit
What It Is
Uses structured data to help search engines better understand your company’s hours, location, and other information.
Benefit
Today, people don’t just search for a barbecue restaurant or an animal shelter. They look for “SEO company near California” or “business marketing near Texas” when they need help. Today, 1.5 billion searches every month contain “near me” in them. If you’re not optimizing for local searches, you’re missing out on an important source of traffic.
Through local search optimization, local businesses can enjoy a few essential benefits.
Are you looking for a local SEO company near me? Reach out to our SEO marketing team to learn more about our local SEO services for small businesses.
Whether you’re looking for an SEO company near Texas or the top-rated local SEO company in the USA, there are a few common benefits and services you can expect. Over the years, our local SEO company has fielded a number of questions about our premier SEO services. For more extensive answers, give our SEO marketing team a call today.
Absolutely. If your business doesn’t have experience with local search, it’s important to get help from local SEO experts. Working with an agency is especially important if you don’t have the resources to handle these tasks on your own.
More importantly, local search is one of the most effective ways to reach digital customers. 76% of people who search for a business on their smartphones will visit that company on the same day. In fact, Google has found that customers are 70% more likely to visit and 50% more likely to buy from a company that has a complete Google Business Profile.
For your company to succeed, you need local customers. These clients are in your geographic area, which significantly increases the likelihood that they will discover your services. When you use Google’s business tools, you make it easier for customers to find your listing, locate you on Google Maps, and read through your company's reviews. In fact, a Google Business Insights Study released by BrightLocal found that 5% of Google Business listing views turned into a phone call, click, or request for directions.
It’s also important to remember that these aren’t short-term results. Listings and local SEO approaches don’t just disappear once they’re created. This type of organic approach can achieve long-lasting results and a consistent ROI for your company. For example, the real estate industry brings in a 1,389% ROI from SEO over any given 10-month period.
It depends on who you are hiring. A freelancer is often the cheapest option for local SEO services, but it’s harder to tell what type of quality you will receive. While an SEO agency may cost a bit more upfront, the results are typically worth it. In a recent poll of local businesses about SEO services, businesses reported paying $3,209 per month for an SEO agency and $1,348 for freelancers.
To put this in perspective, the contracts at Firestarter begin at just $800. To learn more about our local marketing support, reach out to our SEO experts today
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