Intrex Aerospace Logo

How SEO Attained 17 1st Page Keywords For Intrex Aerospace

Space Shuttle for Intrex

27

1st Page Rankings

33%

increase in monthly organic traffic

60

Form Submissions in 6 months

About

Intrex Aerospace

Intrex is an aerospace manufacturing business located in Thornton, Colorado.

As a manufacturer specializing in computerized numerical control (CNC), their mission is to provide the highest quality machined products for the aerospace, defense, and space industries. Their clients are major corporations as well as governments. In the high-dollar aerospace manufacturing industry, competition is fierce and businesses are often engaged based on reputation alone. When they initially approached us, Intrex was looking to boost their online presence to increase leads as well as boost their online visibility. With our help, they drastically climbed the rankings and generated an incredible number of leads.

INDUSTRY

– Aerospace
– Defense
– Space
– Manufacturing

Company Size

Small Business
– <50 Employees

Location

Thornton, CO

Services

– Machining
– Manufacturing
– CNC

Other Stats

Decades of combined experience
Award-Winning Manufacturer

THE CHALLENGE

When Intrex approached us, they informed us that they felt they had a succesful business model but were ready to take the next step towards growth via SEO. Their online visibility was minimal, and it was an ideal time for growth in their business.

Our research revealed the size of the challenge, including:

  • Only 1 conversions per month to the site.
  • 229 organic visits per month.
  • The was no first page visibility for their marquee keywords such as “Aerospace CNC Machining” & “Aerospace Compnonents Manufacturing.”

In other words, they were not reaching a significant portion of their potential client base. A bold SEO strategy was absolutely necessary.

Airplane engine
Airplane for intrex

THE STRATEGY

Firestarter developed a strategy geared towards targeting better keywords, driving intentional traffic to the website, & generating high quality leads
01

Keyword Targeting

Having never done SEO before, Intrex Aerospace’s site was not intentionally targeting many keywords that would drive legitimate traffic to their site. After identifying core strategic keywords for each service, we implemented this keyword targeting throughout the site.

02

Link Building

Firestarter leveraged a national linkbuilding strategy for Intrex in order to boost rankings and create trust with Google. This relied on creating large numbers of guest posts that were highly relevant to their industry. Over time, Firestarter helped increase Referring Domains from 20 to 167.

03

Content Optimization

Since Intrex had never implemented proper titles on their website, Firestarter created a rich, in depth keyword map that assigned specific keywords to their individual pages. Following this, we began optimizing and creating new content for these pages; resulting in high page grades and SEO rich content.

SEO Improvements

THE RESULTS

Our strategy generated massive increases in every key metric.
01

17 FIRST PAGE RANKINGS

Intrex Aerospace boasted major local visibility, with 17 keywords ranking on the 1st page. This includes “Aerospace Machining,” “CNC Machining,” & “Aerospace Manufacturing.”

02

33% INCREASE IN MONTHLY ORGANIC TRAFFIC IN 6 Months

Monthly traffic increased from 229 organic visits per month to 341 per month in just the first 6 months.

03

60 FORM SUBMISSIONS and 66 PHONE CALLS

This represents a MASSIVE increase in new leads from their website.

Get In Touch

Whether you’re looking to grow your business or simply have a question, we’d love to talk.