Many SEO companies offer an extremely wide variety of digital marketing services diluting their SEO expertise. At Firestarter, we’ve narrowed our focus to search engine optimization. This focus on SEO has allowed us to test countless strategies and prove their results in even the most competitive industries. After spending the past 10+ years developing unique campaigns, we can confidently say our expertise makes us the best choice for Franchise SEO.

  • seo-excellence-award
  • 2020 SEO Award United States
  • 2021 Top USA SEO Agency/Company
  • Best Search Engine Optimization Company
  • top seo company clutch
  • Best Digital Marketing Company 2021
  • Best Digital Marketing Company
  • Clutch SEO agency - Clients Say We Deliver on Clutch
  • Best SEO Services



The desire to grow with your business is the core of what has driven us to create the most effective framework for franchise SEO and ranking on the first page of Google in multiple locations. With more than 10 years in the SEO business and roots beyond, we know what it takes to rank in the large metro areas and smaller strategic locations. By focusing on what we know works, we have a time-tested and proven strategy that has helped a wide array of corporations in all industries.


Your website should be as unique as your business and each location. Our framework allows us to customize our approach accordingly. No SEO campaign is the same, but they hold fast to the core principles that have generated results for our corporate clients and our SEO business alike. These core principles are: Technical SEO, On-Site SEO, Content, and Link Building.


“I talked with four SEO companies. Firestarter was the only one that actually listened and created a custom proposal for me. I was looking for a long-term partner that I could bounce ideas off and grow with. Firestarter fit the bill!”

Chris Lopez – DenverRealEstateInvestment.com


Analyze and

The initial status of your small business SEO is critical. Gathering a full understanding of your website and what marketing tactics have been executed in the past gives us the details needed to create a successful, customized blueprint for success around your desired results. As we explore your website’s content and link profile on a deeper level we are able to pinpoint any critical obstacles that may exist.


Plan And Strategize

After gathering the information from our in-depth audit, we create the roadmap to fuel your results. While we do follow a tried and true framework for implementation, each client and each small business SEO campaign is unique and requires special attention. With this in mind, the fuel we use for results is uniquely crafted to fit the needs of the campaign itself. The foundation of our SEO campaigns are centered around keywords. We then design an advanced link building strategy around these keywords and what links the domain lacks.



Once the foundation is established and we have a comprehensive understanding of the opportunity your domain possesses, we begin the implementation phase. We start with the essential on-site SEO elements, including title tags, meta descriptions, site architecture, interlinking pages, and more, all while creating unique, engaging, and highly linkable content. This focus lets results accelerate initially and sets the stage for continued success with the support of our efforts.


Link Building

Your link profile is similar to a book of references with Google. Our natural and authoritative link building campaigns rely on a quality over quantity mentality. Most of the time spent on link building centers around creating unique and useful content, and then finding relevant websites which Google trusts to place content on. We constantly monitor your link building campaign for maximum effectiveness.


Monitor & Report

The best systems in the world are nothing if they lack transparency and an advanced small business SEO campaign is no different. We want to give you the opportunity to have ownership of your campaign and our monthly reports and reporting dashboard do just that. Our custom monthly reports feature rankings, traffic, new links, task reports and more. Each of our clients also has regular access to their reporting dashboard to view different time frames and instant results. This process allows you to understand the efforts taking place within the campaign, and allows us to fine tune your campaign on the fly.



Rankings improve for each location until they reach page one and continue on until they reach the top 3 positions. You will also experience what we call the “Halo Effect”, a term for simultaneously improving non-targeted keyword rankings naturally through our overall SEO efforts.


As your ranking increases your traffic should follow. Through added visibility of your business on the first page of Google search results and local maps, you increase the probability that potential customers click on your website instead of the competition.


As we meticulously track phone calls and form submissions, and where they originated, we not only demonstrate the results of our SEO strategy but also…


By providing high-level SEO reporting and lead tracking we give you the evidence you need to know the handsome return on your investment is a true result of our SEO strategy.

Onsite SEO


“Honestly, this is probably the best decision we’ve made as a business.” – Justin V

Stuck in a competitive market, a small business owner reached out to help grow his business with Denver SEO Services. Firestarter SEO’s framework created fantastic results the client could build around.


At Firestarter SEO we specialize in maximizing the online potential of your corporate brand. Stop letting your business be outranked by local shops. We help you understand how to harness the power of the business you’ve built to optimize for multiple locations without cannibalizing your own results. We’ve made it our mission to help growing companies succeed through our top-of-the-line search engine optimization services. Firestarter SEO’s technical prowess and on-the-ground experience combine to make us the absolute best Franchise SEO service provider. While that might be a bold statement, we have the results to prove it!

Many “complete” digital marketing companies claim to know how to optimize for search engine visibility. However, all too often, those claims are not borne out by results. When you work with Firestarter SEO, you can trust that we will deliver on all our promises. We apply our SEO knowledge and expertise to your franchise and provide you with transparent, actionable results. Our constant communication and reporting provide you with the confidence you need to be sure we are living up to our claims. If your business is expanding to new locations and you are looking to grow your foothold in local areas, Firestarter SEO is the best choice. A partnership with us is an investment in your own growth and success. WE PRODUCE RESULTS.

Technical SEO


At Firestarter SEO, we maintain the highest levels of communication to keep you up to date on the status of your website. By regularly assessing your results and strategy we find ways to improve, and we make it a point to share with you what is being done to achieve higher rankings. We prioritize your understanding of SEO and the impact our services have on your franchise locations. We work together with you to come up with an action plan that combines our SEO expertise and your vision for your unique business. We have integrated the power of Google Analytics and other measuring tools to create our software, which results in actionable reporting.



SEO is constantly evolving. Many companies in the SEO industry are stuck in 2005. It sounds like a short time ago, but the truth of the matter is that technology is growing by leaps and bounds, and techniques that were highly effective ten years ago are stale and useless today. A decade ago, strategies such as keyword meta tags were viable. However, SEO is not as easy as paying the cheapest firm to do the work for you anymore. Today’s SEO requires developing a true understanding of the latest search engine trends and combining it with foundational SEO practices. At Firestarter SEO, our employees are required to develop and further their SEO skills on a daily basis. In many cases, this means participating in SEO courses or reading up on Google’s latest algorithm changes. This dedication keeps our team current with SEO trends and allows us to use that expertise to your advantage.



We believe our franchise SEO clients deserve the best. That’s why everything we do is with the express intent of taking care of you. We take the knowledge we have at Firestarter SEO and apply it to your website. As we analyze your website on a regular basis, we gather vital reports and data. We then are able to take this information, create actionable items, and apply our SEO knowledge to your website. Firestarter knows how to optimize a website for multiple locations, and that’s just what we deliver. Don’t be fooled by firms who claim to have the knowledge and experience to provide results but can’t back it up. Ask to see deliverables.

Technical SEO


When it comes to cheap SEO, you get what you pay for. Low-cost SEO companies outsource their SEO and link building to foreign countries or use dangerous blog networks. Firestarter SEO, meanwhile, is right here at home, at the base of the Rocky Mountains. Because we are not a large digital agency, we are able to keep our overhead costs low, and we pass those savings along to you. When you partner with Firestarter, your dollar goes farther, ensuring the best return on investment for your franchise.

Onsite SEO


Simply put, we produce real results. We have ranked websites for thousands of keywords and generated millions of website visits. Our clients are among the most satisfied in the industry, as demonstrated by the fact that our retention rate is twice the industry average. With our knowledge of franchise SEO, we have taken companies from not being in the top 100 search engine results to being in the top 10 results. In the past year alone, we have generated thousands of qualified leads for our clients. Firestarter SEO knows how to honestly and effectively increase search engine rankings. And in the end, we all know that the one thing that truly matters in SEO is tangible results.

Latest Tips, Case Studies
& Blog Posts



Anchor Text Distribution: Organization & Execution

The importance of link building cannot be overstated.  A core component of effective link building revolves around the proper distribution of anchor…

Learn More


10 Reasons Small Businesses Need to Blog

Yes, 10 reasons your small business NEEDS to blog, with the emphasis on the word needs. Now I’m not talking about your…

Learn More
SEO Articles


4 Ways Link Building Helps SEO

Links from other people’s websites to yours serve to improve your online visibility and are a cornerstone of our SEO campaigns. Link…

Learn More