The Ultimate List of Reasons Why You Need Denver SEO Services

free-seo-tool-resized-600You’ve heard of SEO. Maybe you’re even convinced that it will work for your business. But despite your knowledge, you’re probably as to why it’s so powerful.

That’s why we’re here today.

I want to show you the reasons you need to buy.

An investment in strong Denver SEO services can change your business and your life. As you rise through the ranks on search engines, you’ll see many benefits start to accumulate.

  • Increased search traffic
  • Higher conversions
  • More revenue for your business

And if you need any more reasons that that, then keep reading!

SEO is an Investment, Not a Cost

As a business owner, you must constantly make investment decisions. And if you’re like me, you want to find something that will pay off in the long run.

That’s exactly what SEO does.

In fact, it not only pays off, but solid SEO is an investment with a high return. Don’t consider it just another fee you have to pay. Look at it for what it truly is: an investment you can’t pass up.

SEO Builds and Strengthens Your Brand

When you rank well in search engines, it increases your brand strength. People begin to recognize your business and click through to your website.

It’s a unique opportunity to connect with new people.

We live in an age where people want to connect with the businesses they purchase from. That’s why it’s more important than ever to support your marketing efforts with strong branding. And SEO can help make that happen.

SEO Understands User Intent

Every time a user searches for something on Google, they have an intent. It generally falls into one of four categories:

  • Navigational
  • Informational
  • Transactional
  • Commercial

It’s important to invest in SEO because it provides insight into this intent. That means that you can develop landing pages, blog posts and web pages that convert. Trust me, both the search engine and the user will thank you for it.

SEO Pricing is Variable and Affordable

Not all SEO services are created equal. It depends on your current needs and budget. But the great thing is that you can find a service level that works for you, regardless.

Our monthly SEO services come in three packages. You’ll be able to find exactly the right type of service that fits your needs.

Are you willing to invest in Denver SEO services that will take your business to the next level? If so, contact us today! We’d love to discuss your options and set you up with exactly the right services you need.


The SEO Buying Guide: What You Need to Know

You know your website needs SEO. Your competitors, friends and telemarketers tell you about its importance. So, you head to Google and type in SEO Denver Colorado.

It brings up far more results than you expected. And each seem to have its own pricing and services structure. Now you’re even more confused than when you started.

It’s okay. Trust me, you’re not the only one that feels this way.

That’s why I’m creating this guide.

I believe that you should feel informed when making your buying decision. We try to explain things pretty well throughout the site. And this is just one more branch of that educational tree. And, as always, feel free to reach out directly if you have any questions.

Let’s learn about these SEO services and what they mean for your company.

Keyword Research

Keyword research serves as the foundation of a solid SEO strategy. It requires tons of research, deep insight into your company’s goals, and an intuitive understanding of the customer’s experience.

You’ll find Google’s Keyword Planner at the core of the keyword research. But there’s several paid tools that give an even deeper analysis. SEO companies often pay a monthly fee to access these professional tools.

As a small business owner, it’s not feasible for you to pay for these tools. And that’s one reason why you hire people like us.

Monthly Strategy Meetings

Unfortunately, there’s plenty of “SEO professionals” that don’t act like professional at all. They try to scam unassuming business owners. And it’s a shame.

A good SEO company will put you first. That’s certainly what we’re trying to do here at FirestarterSEO. It’s why we write guides like these.

We also show our appreciation through monthly strategy meetings. A monthly service should show monthly progress. And we want you to hold us accountable for that.

In these meetings, we discuss current positions and your overall account. If we have time, we’ll also go into creative brainstorming for ways to improve your rankings and website in the months to come.

Content

Haven’t you heard? Content is king.

Google loves content, because it shows a freshly updated site (an important factor in their ranking algorithm). We give you fresh content in a couple of ways:

  • Rewriting portions of your website pages
  • Creating industry related blog posts
  • Developing keyword-focused landing pages

When it comes to content, you can’t do too much. The bigger your investment, the better.

Content Optimization

It’s not just enough to create content, though. You’ve got to make sure that the high-quality content gets optimized.

A good SEO company will make sure that happens. So, as you compare different services, don’t forget to ask about content development and optimization.

Optimized content on web pages, blog posts and landing pages include:

  • Carefully crafted title tags
  • Keyword-rich meta descriptions
  • Strategic H1, H2 and H3 headings
  • Optimized alt text on image
  • URLs featuring keywords
  • Keywords included 3-5 times in the body

Each piece of content requires this level of optimization. It gets tedious, I’m not gonna lie. But we’re happy to do it for you, because of the impact it makes on your rankings.

Additional On-Site SEO

The SEO doesn’t stop at that. There’s even more that you’ve got to consider. Things like:

  • Internal links to help search engines and humans navigate your site.
  • 301 redirects for any and all URL adjustments.
  • Submitting a sitemap so Google can crawl your site.

In the midst of everything else, it’s easy to neglect these aspects. But a good SEO company won’t. When you’re looking around, keep an eye out for these additional services.

Off-Site SEO: Link Building

You also need to invest in off-site SEO. These things strengthen the foundation you’ve built on your website. It includes doing things like:

  • Anchor-text research
  • Posting content to social media
  • Getting listed in directories
  • Creating press releases
  • Content marketing

Trust me, you don’t want to miss out on link-building. It’s the secret key that helps your rankings soar. Don’t settle for a company that doesn’t provide these services too.

Reporting

And finally, reporting.

An ethical company will want you to hold them accountable for their results. And because of that, they’ll provide you with ample reports to do analysis. Make sure that you SEO company offers reports about:

  • Keyword Ranking
  • Link Analysis
  • Traffic Analysis
  • Crawl Diagnosis

If they don’t, they’re not the company you want.

If you’re tired of feeling overwhelmed when you search Google for things like SEO Denver Colorado, then stop the search. Contact us today to get started with a monthly SEO package.