SEO
Does My Business Need SEO?
As Search Engine Optimization (SEO) has evolved over the years, it’s become known as a necessity for any business looking to generate organic traffic via their website. SEO in particular can seriously benefit small and medium sized businesses whose business has been affected by the current Covid-19 pandemic. As a result of lockdown orders by […]
Explained: Internal vs External Links And What They Mean To SEO
As one of the most important aspects of Search Engine Optimization, link building can without a doubt be the game changer in any effective SEO campaign. Links are what help us navigate a website and most importantly are what connect us to other websites. It’s important to note as well that links are also what […]
Denver Local SEO Tips For Small Business
If you own a small business in the Denver metropolitan area, follow these location-specific tips for local SEO. Denver Local SEO For most small businesses there are larger competitors in the same state or across the United States. When a business is just getting started, there typically isn’t a large digital marketing budget. If you […]
Best SEO tools for 2021
As search engine optimization changes, not all of the tools that help you in your efforts stay the same. As unfortunate as it is, not all tools have been known to adapt to the changes in SEO. Whether you do your own SEO or hire an SEO company, it is important to make sure you […]
Backlink Strategies for 2021
With the whirlwind of 2020 quickly coming to a close, businesses across the country are planning their core strategies for 2021. In the SEO world, this year full of restrictions and lockdowns showed companies how crucial having an online presence truly is, catapulting SEO and other forms of digital marketing to the forefront of most […]
SEO Best Practices in 2021
Whether it’s a global pandemic or the new Google Page Experience update, things are changing in the way people search the web. These are some best practices for formulating an SEO strategy for your website in 2021. Latest Changes to Google Search Algorithm The latest update from Google is a stark reminder that internet users […]
Optimizing Products for ECommerce
Products on websites can be treated similar to pages on a website with the same needs for optimization falling to product pages as well as service pages, with a few nuances. Obviously you have some variation in descriptions with various types of products, inventory options, shipping options, and much more, but which ones are the […]
SEO Vs Social Media Marketing
SEO vs social media marketing and which is better is a consistent question being asked among business owners for the better part of the last decade. Although they both have their places in marketing, it is not a simple black and white answer but grayer. To be able to find out which one would be […]
What is Backlink Building?
You have worked hard to build your business and put it in a position to grow. You have likely put together marketing material and pursued channels you didn’t even know existed. You have probably even done some optimization on your own site, but now you are at a point where you seem to be hitting […]
Meet the Firestarters: Jared Powers
History and Background Jared, a lifelong firestarter in various ways, has been an integral part of our team since 2017. With an eclectic background involving steel shipping, engineering, politics, and much more, Jared has the knowledge, drive, and passion to continue to thrive at Firestarter SEO. Jared grew up in Texas in a Football family, […]